Our Privacy Policy

We take your privacy very seriously and make every endeavour to ensure that this website is secure and reliable.

This privacy statement outlines what personal data we collect from you when using our website and how we process, keep and manage that data. It also describes our policy relating to the use of cookies.

How we use your information

This privacy policy tells you what to expect when we collect personal information.

We may collect and process the following data about you:

  • Name
  • Age
  • Email Address
  • Phone Number
  • Post Code

If you contact us, we may keep a copy of that correspondence.

When using this website, you are required to provide relevant personal and financial information. We may also record products and services you are interested in as well as monitor site traffic patterns and use. Personal and financial information may be passed on to specialist Equity Release advisers where we acquire your explicit consent to do so.

If you do not want us to collect/process personal or financial information, please do not submit the calculator form on the website. If you believe any personal or financial information to be incorrect, contact us at data@equityreleasemortgagesuk.co.uk immediately and the information will be corrected or removed from the database should you request it.

By submitting an enquiry you confirm that all information provided by you is accurate. You may not submit the form using false credentials or on behalf of someone else.

Some of the data we send may be sensitive, in confidence for processing by other affiliated companies and intermediaries.

The personal information that we collect from you will be collected, processed and maintained within the European Economic Area (EEA) in compliance with GDPR regulations. By submitting your personal data, you agree to this transfer, storing or processing. We follow strict security procedures in storage and disclosure of personal information which you have provided us via this website. We shall take all reasonable steps to ensure your personal details remain secure.

We may also record products and services you are interested in as well as monitor site traffic patterns and use. Personal and financial information may be passed on to relevant third parties where clearly stated on the website. We will always acquire your consent before this data is passed on.

We or third parties acting on our behalf may use your personal information in the following ways:

  • to populate online forms with data provided by you which we screen and pass on to suitable providers furnishing such providers with the information necessary for the conclusion of your enquiry about equity release; and/or
  • to provide you with information, products or services that you request from us and/or
  • to ensure that content from our site is presented in the most effective manner for you and for your computer
  • to allow you to access and use our services and to participate in interactive features of our service, when you choose to do so
  • for remarketing of products and services to you (whether directly or through nominated third parties), where you have consented to be contacted for such purposes
  • to contact you by letter, telephone or e-mail to inform you about other products and services which may be of interest to you, where you have consented to be contacted for such purposes; and/or
  • to notify you of our news service, changes to the website, special events or other services we think may interest you; and/or to administer or develop our website

We may also disclose your personal information to third parties:

  • to provide you with information about goods and services which may be of interest to you and we or they may contact you directly about these by email, telephone and/or SMS, where you have consented to be contacted for such purposes
  • that we think might be of interest to you so that they can also provide you with information about the goods or services that they provide, where you have consented to be contacted for such purposes
  • such as selected, qualified advisers who will be contacting you, where requested, via email, SMS and/or telephone to discuss your enquiry for services where you have indicated that you would like further information.

We also may need to disclose your personal information:

  • where it is necessary to comply with any applicable laws or to protect ourselves or our users (including exchanging information with other companies for the purposes of fraud protection), or
  • in the event that we sell our business, in which case we may disclose your personal data to the prospective buyer of our business
  • that we think might be of interest to you so that they can also provide you with information about the goods or services that they provide, where you have consented to be contacted for such purposes

Non-specific information we collect:

Forms & Google Analytics

We may collect the following information via Google Analytics and through form captures when you use this website:

  • details of how you interact with our service, such as search queries and navigational paths.

  • Internet protocol address.

  • device event information – the date and time of your request, system activity, settings, browser language, browser used and referral URL.

  • cookies that may identify your browser and/or your Google Account.

  • Information supplied in data capture forms

Cookies

What is a cookie?

A cookie is a small text file that helps us to tailor information and marketing to suit you (based on your browsing history). For detailed information on cookies, and how to manage them, take a look at www.allaboutcookies.org.

Why do we use cookies?

In common with most sites, we use cookies for several reasons, the main reasons being:

  • Analytics & Tracking – we use cookies to understand how our website is used in order to improve the user experience. User data is anonymous

  • Re-marketing – we use these cookies to show relevant adverts to users who have previously visited our site, as they browse other websites. We also use these cookies to generate profile information in order to allow us to market to people with similar profiles. Re-marketing services we use include Google and Facebook.

  • You can choose to opt-out of receiving our cookies at any time. Please note, that your experience may not be as smooth as some of our functionality depends on them.

Access and Accuracy

We are committed to ensuring data we hold is accurate. If you’d like to amend or request to view the data that we hold on you, please email us at data@equityreleasemortgagesuk.co.uk

How to contact us

If you do not agree with this privacy policy then you should not enter any of your personal information on our website. If you want to request more information about our Privacy Policy, please feel free to contact us by email.

Email: data@equityreleasemortgagesuk.co.uk